How much does a brand film cost?
A brand film typically runs $700 – $2,600 in 2026. Where you land inside that is mostly edit depth — the same shoot delivered as raw footage or as a finished, graded film.
What decides where you land
Priced at the scope a brand film is usually booked at — 6h · 1 camera, at national rates.
Edit depth decides your number
shoot day · edit & postThe day on site is the same whichever you pick. $1,200 of post-production is the entire difference between footage in a folder and a finished, graded film — which is why the honest answer to “what does this cost” is a range.
And what the hours do to it
Hours on site move the floor. Edit depth moves the ceiling. Both columns are the same shoot — the difference between them is post-production.
| Coverage | Footage only | Fully edited | The edit adds |
|---|---|---|---|
| 1 hour on site | $500 | $1,700 | +$1,200 |
| 2 hours on site | $600 | $1,800 | +$1,200 |
| 3 hours on site | $700 | $1,900 | +$1,200 |
| 5 hours on site | $1,100 | $2,300 | +$1,200 |
| 6 hours on site usual | $1,200 | $2,400 | +$1,200 |
| 8 hours on site | $1,400 | $2,600 | +$1,200 |
National rates. Your market adjusts them: higher-cost cities run roughly 15–30% above these, and more affordable markets run below.
What you can add, and what it costs
Each of these is a switch in the builder, and each moves the estimate by a known amount.
| Aerial / drone | +$300 – $700 |
| Live stream | +$700 – $1,400 |
| Same-day teaser | +$500 – $900 |
| Captions / subtitles | +$100 – $250 |
Add-ons are priced nationally — the market factor moves coverage, cameras and editing only. Before any of them, a brand film usually delivers Hero film (60–90s) · Social cutdowns · Licensed music + color — typically in 2–4 weeks.
Other guides
Other shoot types: Wedding videographer · Corporate event videographer · Real estate video · Music video
Brand film cost by market
Get a real number for your brand film
The builder opens pre-filled with a 6-hour brand film and prices it on the spot — currently $1,200 – $2,400. Change the hours, cameras and add-ons and the number follows. Free, no sign-up.